A Project of
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Whose content are they managing, anyhow? These days, professional writers contribute only a small fraction of the content that appears on major corporate and governmental sites.
Everyone else has to contribute, too. Democratizing the creation of content saves money, at the cost of consistency and quality. And no human editor can review all this material.
With a content management system, we hope to control the flow. If you are creating content, building your own content management system, or jumping into one, these sites will give you a way to explore current thinking.
Now you're entering an area where commercial ads vie with biased advice. I've tried to pick the least self-serving sites, the ones with the most valuable information. Eventually you'll go to vendor sites, if you are shopping. But before you do, these sites will help you get a good idea of what you should demand.
If you discover a site with useful, more or less unbiased info on content management, let me know.
Marjorie Hlava and her partners publish widely on taxonomies, indexing,
and thesauri. She has kindly posted many of these articles and
presentations. I have taken one of her workshops, and she does a great job
showing how to go through the arcane process of making a taxonomy. The
rest of her site is a modest pitch for their services.
|Alles over Web Content Management||
Have you ever asked yourself, "Waarom content management?" If so, this
Dutch site lays out product comparisons, and arguments in favor of content
A reasonable overview of content management for the Chief Information
Officer, that is, a techie. But the writing is clear, and the team has
pretty well covered the key points. If you don't want to know too much
right away, start here.
Anne Holland's advice on how to make money from online content. Selling
subscriptions, ads, newsletters, ebooks, lists, articles, ecourses.
Licensing and syndication. Becoming a content entrepreneur. Some technical
and insider talk, but mostly she aims to give you advice you can follow,
without being a programmer. We've subscribed to the newsletter for years.
|Association for Information and Image Management||
Starting out fifty years ago as a trade association for companies handling
microfilming of company records, AIIM has become a major force in content
management. They bring together users and vendors of tools to "capture,
manage, store, preserve, and deliver content in support of business
processes." They offer seminars, conferences, research, and list servs.
|Center for Information-Development Management||
JoAnn and Bill Hackos set up the center, and the site, to pull together managers of groups that do documentation, training, and customer support. They put on conferences, and issue a great journal. I'm biased, because I'm an associate, I contribute to the journal, and I talk at the conferences.
I find the
conferences fascinating, because of the high density of real managers, and
the lack of vendor swarm. On the site, you can get articles by prominent
consultants, and managers, reflecting their own experiences with
single-sourcing and content management.
Papers from Step Two Designs, described as "an independent vendor-neutral
consultancy located in Sydney, Australia. " Examples: the difference
between useful and usable; areas of uncertainty when launching a content
management system; finding a sponsor for your Intranet. You can tell that
these articles grow out of real experience. PDF versions available.
An independent resource with information, analysis, and reports about web
content management. Product lists, discussions, news about people, trends,
products, and hot topics. They sell an expensive report comparing
products, but give away interesting articles, some of which deal with web
Hilary Marsh has put together an extensive set of links to resources on
content management, strategy, customer relationship management, email
marketing, info architecture, online writing, personalization, and
syndication. Brief case studies, white papers, and email newsletter.
This web site displays some of the articles from a paper magazine covering
the industry. Usually you can browse through the current issue, plus
abstracts of archived articles. To read the full articles, though, you
have to be a paying subscriber.
|Content Management Advisor||
A zone within the large Advisor site, with articles from their series of
paper magazines. Not many articles, but the ones they have are contributed
by influential analysts. Caution: The editors try to recruit experts who
will write for almost no pay. (Personal experience). Mostly techie news.
Branch out to the zines focused on particular products, such as the
|Content Management System List||
A wide-ranging conversation among people who are actively researching,
building, or maintaining content management systems. Reading the
newsletter is like listening in on insider gossip, with lots of news that
hasn't made it into industry journals.
No, it's not all about content. Paola Di Maio covers narrow vertical
technology sectors, e-business, new economy and cyberculture. News,
opinion, some research, and newsletters on content management,
syndication, and breaking news. Don't be put off by the garish color
scheme. Two tiers: for a hundred bucks or so you can see everything. But
for free you can get a good sampling of articles with a European slant.
|Darwin Executive Guide to Content Management||
The idea here is to give executives the basics on new technology, so they
can survive. This guide is so clear that even a boss can follow along, but
the view is comprehensive, with a checklist, glossary, good questions to
ask, ways to measure success, resources and a bibliography. You might want
to browse the rest of the site, for a glimpse of the view from the
Bright and funny, David writes articles based on his consulting in
information architecture and content management, mostly in the Bay Area.
His Content Manager's Notebook briefs you on key issues. Unfortunately,
sometimes Dave posts a story only in PDF. But the ideas are worth the
The Open Directory list of content management vendors, consultants,
publications, and technologies. You get the link, and a short description.
By the way: If you're an expert in some area, join the project, and
contribute links you discover. As they say, "For just a few minutes of
your time you can help make the Web a better place, and be recognized as
an expert on your chosen topic." That's how these links got here.
A thin magazine with a plump site. Lots of inside dope, and "news" items
(repackaged press releases).
Gerry can explain content management to the boss. His newsletter, called
New Thinking, brings an interesting idea each week, often based on his
experience as a consultant, always commonsensical, and well-written.
|Getty Introduction to Metadata||
The Getty museum has to keep track of its paintings, sculpture, and prints, so they have been in the forefront of the effort to develop a taxonomy, a standard set of terms, by which curators can describe their collections. These online articles give an intellectual but accurate overview of taxonomies in general, not just their art-world cousins.
Well organized, and, to avoid the problems with their frames, they offer a printable version. Interesting tables comparing authorized terms across taxonomies, in what the editor, Murtha Baca, calls "crosswalks." Bonus: a long list of acronyms used in content management, with the URLs to the authoritative sites.
He co-founded Adaptive Path, and wrote a book about web design. Here you get
outtakes from the book, focusing on what he calls object-oriented
|Jupiter Research Blogs||
These analysts do great stuff, when you can afford to take a look. I've
reviewed a number of their reports as a journalist, and they dig up
fascinating info. But, assuming you can't pay a few thousand bucks to see
one of the reports, settle for following one of the analysts' blogs. David
Card ranges way beyond his beat, but you get a sense of what strikes a
media expert as interesting, new, or offbeat. Caution: not every analyst
blogs, and analysts come and go.
|Managing Enterprise Content||
Ann Rockley has been working with content management since before the
phrase "content management" became part of our jargon. She has posted
parts of her book (by the same name), plus a simple calculator designed to
help you figure Return on Investment (ROI). The book is solid, helpful,
and clear. If you are beginning to design a content management system, or
if you are about to participate in one, read the book. For an overview,
see the site.
Articles, news items, and a blog about the economics of content. Should
content be free? How can you make money on content? Covers online text,
audio, video, wireless content, devices without a browser, and electronic
delivery of traditional print content. Their beat is digital content that
someone or some organization will pay for.
This print magazine posts articles as they are written, it seems, because
you get thoughtful analysis of today's news, and reviews, long before they
show up on paper. Not just reheated press releases! See the buyer's guide,
The whole family knows printing…and digital publishing, too. If your job depends on print publications, you already go to their seminars, and you subscribe to their reports. Bias: I have worked, briefly, with Jonathan Seybold, and been to his seminars. Great stuff!
What I like about the articles is that the analysts take the time to
interview the vendor engineers, and ask the really embarrassing questions.
You get the kind of detail you usually only pick up from an experienced
user of the products, after several drinks. Full access to the archives
and current issues costs almost $60 a month, but you can pick up a lot of
good current information on publishing for free. For Seybold, CM is just
one wiggly piece of the puzzle.
|Tech Info Center||
Brochures, white papers, discussion training from several hundred vendors
of content management, document management, workflow, imaging or related
scanning and storage technologies. Unfortunately, you have to sign up for
a free membership, with a tedious form. Once you get past that, you enter
an uneven area, with lots of info about imaging and printing, less about
content management, in a clumsy interface.
|The Other Media||
A web design team, with a site that looks as clean as an expensive new
office, and a set of interesting articles on organizing your site, and
making it work for customers. Every article contains a not-so-subtle
pitch, but because the authors are really designing major sites in Europe,
their views are interesting, even with the self-absorption.
A paper magazine, with some interesting online articles, news, and product briefs, focusing on content and collaboration. Much of the material comes from freelancers and consultants. Some pieces are a bit short, and others get broken up into too many segments (reach for the PrintMe button).
Good for spotting trends, getting a quick opinion, skimming the new
releases at conventions such as those of AIIM. OK selection of vendor
white papers, mostly from imaging vendors. Net: I get the feeling that
this zine is treading water while waiting for business to take off again.
Writing that Works!